THE CHALLENGE
Creatives often face the misconception that mastering one area of art equates to understanding all forms of creativity. On top of that, their work is often dismissed as a hobby—when in reality, it’s time, skill, and deep specialization that bring art to life. True creative work demands focus, intention, and craft, not just inspiration
THE APPROACH
"It's Not a Hobby" was created to celebrate those who have transformed their unique skills, talents, and perspectives into full-fledged careers—a craft, a discipline built through time, intention, and mastery.
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METRICS
Self Produced with Co- Host Designer
1236 Downloads
15 Episodes