

Veronica Echeverria [Vechever] is a Venezuelan Creative Strategist & Senior Video Producer with 13+ years shaping content strategies, branded campaigns, and corporate storytelling for global audiences. Skilled at leading high‑performing creative teams and optimizing production operations through AI‑driven workflows. Recognized for turning concepts into compelling visual narratives that boost engagement, retention, and brand positioning, blending data‑driven insights, creativity, and flawless execution. Her work spans music videos, documentaries, TV pilots, and branded campaigns—often collaborating with cross-functional teams and professionals from diverse industries to bring compelling stories to life. Driven by curiosity and a deep reverence for the human experience, Veronica merges artistic vision with strategic insight to create meaningful, impactful content that connects.